Things change very quickly in the SEO industry and what is working today may not work in a few months from now. Google reportedly makes changes to their ranking algorithm every year and thus an SEO audit will help you stay informed about the changes that need two be performed on the website.
It is necessary to perform regular SEO audits (at least twice per year) to make sure that your website is up-to-date with the latest developments.
Google rewards websites that it has confidence in. Each visit to your site by search engine crawlers like Googlebot presents an opportunity to build this confidence. If your website forces Googlebot to waste resources and fill in gaps of uncertainty, Google loses confidence in your domain, and your rankings, search traffic and profits will drop like a stone.
Lots of agencies and consultants provide SEO audits, and they are expensive. An audit that actually provides any useful information is time-consuming and requires expertise. It can sometimes seem like a black box, and it can be very scary for someone who is unfamiliar with it.
So we have provided a detailed template that will help you to perform your website SEO Audit yourself and save the money